GMMB
GMMB
Emily’s List Social Campaign
CONCEPT
(The year was 2016…) Women need to see and hear exactly what Donald Trump thinks about them. Women will record themselves reading some of Donald Trump’s most outrageous comments and share it with their friends and family. By creating a viral video campaign of Donald Trump’s own greatest hits, women will both hear how offensive Trump’s words are, and see exactly how they impact the women in their lives. The title of this campaign was “Women Can Stop Trump”.
SOCIAL VIDEO
STATIC SOCIAL & OOH
Provide more ways for users to engage and join the movement by generating and sharing animated gifs to social media, Facebook profile picture takeovers, guerrilla marketing stickers, T-shirts and other merch.
CFPB Social Campaign
CONCEPT
The Consumer Financial Protection Bureau (CFPB) wanted to drive awareness and consideration of the tools and resources they offer. The concept for this campaign was titled “In your financial corner”.
FACEBOOK CAROUSEL ADS
